before you read this blog, you might want to go to: www.nytimes.com/2007/05/13/magazine/13audience-t.html.
that URL should take you to a six-page article in the New York Times. "it is an exceedingly interesting snapshot of today's online music industry, and how it is being access, utilized, and manipulated, by the fan base" according to wendy, the fan who sent it. in other words it's about the current status of the music business for artists like yours truly. it was sent to me by belewbloggfan (thanks wendy) who asked for my perspective so here it is:
there are monumental glaring differences in the article between the main characters and myself. especially in terms of their internet success stories. jonathan coulter for example cites his last year's download sales at 500,000 and his hits per day at 3,000. those are phenomenal numbers. to give you an example: this week's AB download kiss it goodbye has been downloaded 59 times so far. our biggest download ever was less than 100 (for the song dust). according to our "site meter" 482 people visit per day on the average. so in pure volume the article is not so relevant to my situation.
but in other ways it's very relevant. what I am trying to do here on elephantblog is to draw in more and more interested people who might then become "patrons" of my work by downloading, buying CD's from our site, coming to our shows, and hopefully turning as many new fans on as possible. I'm doing it by telling the story of my life, which has not been uneventful. I'm not a new artist, but being in the "B-list" category places me right along side the energetic 20-something new artists who spend their whole days promoting themselves via the internet. this is the way the business works today. radio? forget it. MTV? hopeless.
fortunately, I don't mind one bit answering questions put forth by people who enjoy my work. I have always been a "fan-friendly" artist. but then I don't get a hundred questions a day.
I do wonder how to make time for the internet requirements, a family, and a creative music-making career. used to be I spent most days in the studio. now I'm clacking away at an iMac keyboard instead. the long term effect of this is yet to be measured. but there's no need to worry about the "negative effects" just yet, wendy.
I realize my true hope to grow a thriving future is to get to a point like a jonathan coulter. which is why it is all important for you guys to spread the word. and I greatly appreciate that.
I'll blog on as long as there's someone out there. I'll perform shows until nobody shows up.
and if that day ever arrives:
well, I'll have to get a real job.